30 August 2020

19. The Art of Corporate Innovation with Natalie Born

Today we are starting a series on Innovation. This episode is all about the art of corporate innovation. I want to talk to you today about how to build a culture that focuses on innovation and how to look for this when you are potentially checking out a new company. Furthermore, I want to demystify the word innovation. Sometimes this word can feel lofty and disconnected from the day to day work we know we must do to keep the business afloat.

Stick around until the end, and I will tell you how you can access my free innovation assessment.

[00:01 – 10:04] How to Create a Culture Focused on Innovation

  • I talked briefly about valuable information that you can take advantage of in this episode
  • I talk a bit about The Innovation Starter Guide
    • Healthy Teams
    • Leadership Buy-in
    • Ideation Framework
    • Funding Designation
    • Strategy Alignment
  • Healthy Teams are the foundation of innovation
  • Things that give rise to innovation
  • The real question for innovation

[10:05 – 21:47] The Innovation Starter Guide Further Demystified

  • I dive deeper into what I call the innovation starter guide
  • Leadership Buy-in: The three key things to know to understand if an organization is serious about innovation
    • Is there a focus?
    • Do they fund it?
    • Do they see technology and innovation as a competitive advantage and a requirement for how they will enter the future?
  • Ideation Framework: Innovation should be thought of as rails not walls
    • Thoughts on innovation frameworks
  • Funding Designation: Does your organization pull funding for innovation when it's time to cut budgets?
    • Fund what matters and fund it well.
  • Strategy Alignment: Your teams are not moving as one because they would rather play in their own sandbox. It's faster and easier, and they don't experience any resistance.
  • I give powerful advice about how your organization can succeed by working as one and winning as a team.
  • Final words from me


Tweetable Quotes:

"If you can't get along, you're not ready to grow." – Natalie Born

"Innovation is no longer about brilliant individuals. It's about brilliant teams. Growth only magnifies problems. You can't ignore these problems or make them go away. You have to figure out how to get your team to work together." – Natalie Born

"The real question for innovation when it comes to teams is: what do we value and how are we going to work? Shared values and shared goals, create a team that moves as one." – Natalie Born

"Something that's so important about innovation is: you can't steal the idea and run with it. We have to give credit to the person that brought that idea to the table. We have to allow them to run it down and research it, and let them invest in furthering their idea because they are the ones that gave the idea to us." – Natalie Born

"Be fearful when others are greedy and greedy when others are fearful." – Warren Buffett


Resources Mentioned:

Take our Free Innovation Assessment: https://innovationmeetsleadership.com/innovation

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Innovation Meets Leadership