In this episode, we have Howard Tiersky joining us to discuss how companies can position themselves in the digital world by acknowledging your identity in the industry, recognizing the needs of customers, and becoming relevant in this digital age.
Howard Tiersky has been named one of the Top 10 Digital Transformation Influencers to follow today by IDG (International Data Group). As an entrepreneur, he has launched two successful companies that help large brands transform to thrive in the digital age. His dozens of Fortune 1000 clients have included Verizon, NBC, Avis, Universal Studios, Facebook, Spotify, and Amazon.
[00:32] Movement towards Thriving in the Digital Age
[04:18] Staying Relevant and Recognizing Digital Transformation
[10:22] The Ideal Positioning in Finding Digital Customers
[19:36] Final Thoughts
“When you observe so many attempts at the same thing, you start to see patterns of what works and what doesn't work.” - Howard Tiersky
“Do not try to invent the future, just try to improve on the future. I think that that is a much more predictable and effective strategy than thinking you can sit there and create the complete future by yourself.” - Howard Tiersky
Winning Digital Customers: The Antidote to Irrelevance by Howard Tiersky
Connect with Howard
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